Brian's Brain

As a technology virtuoso, Brian has some strong opinions on the world of technology.

Don’t Print, iPad

A good friend and colleague likes to tease me because I rarely (never) leave a meeting with paper. I’ve always been this way. Back in the 90′s before Interversant, whenever I would go to a client meeting with a sales person and the client had paper documents, I would hand them off after the meeting. [...]

Apple-sparked ‘App Economy’ created 466K U.S. jobs in 4 years

When Apple launched the App Store alongside the iPhone 3G in July, 2008, it offered both a platform and distribution hub for developers to easily write and monetize software, and effectively created a new economy that a study estimates has generated about 466,000 jobs. (AppleInsider)    That is a pretty impressive contribution to the US [...]

Mac OS X Lion – Thorough Review

As I’ve said before, I’ve been using Mac OS X Lion for a while – starting with the Developer Preview. My over all impression is – its great. Lots of new stuff, only some of which I use. I can easily see other people using features I don’t use. For instance, I do not use [...]

Mac vs Windows at McDonalds

This is simply classic (or should I say Mac Classic)! McDonalds has been offering WiFi service in many locations for a while now. I guess they get a lot of questions for help getting it to work. So they put together a laminated, full color instruction guide. It is a great representation of why Apple [...]

iPhone forces Blackberry Layoffs

I have always disliked Blackberry. Not the hardware, but the software. The software that runs on the phone has always been limited and the interface counter-intuitive. And the software that runs on your PC or Server was buggy, poorly written and performed badly. I could always understand someone that had one – the service was [...]

Amazon Terminates Contracts with Associates in California Because of New Tax Law

What is an Associate (a.k.a. affiliate)? Interversant is an Amazon Associate. As an affiliate, I get special links to products listed on Amazon. If I publish one of those special links, and you click on that linkand ultimately purchase what I linked to, Amazon will pay me a tiny fee for referring you to them. [...]

Authority Marketing is Different from SEO

A lot of people chase search engine optimization and Internet marketing campaigns. But what they should be working on is establishing themselves as The Authority in their market niche. Here are some thoughts about how Authority Marketing is different from SEO: Being on the first page of Google for any particular keyword does not make [...]

The Best Kind of Losing

You know Apple lost the PC war. They lost it years ago – to Microsoft, who doesn’t even make PCs. An analyst just did the math for us and proves that Apple is the best kind of loser – the winning kind: A Consequence of Losing the PC Wars – Matt Richman: “Apple makes more [...]

James Bond vs Steve Jobs

Evidently, in the late 90′s, when Apple was first introducing the iMac, Steve Jobs was working hard to get none other than Sean Connery to endorse the new computers. Mr. 007 wasn’t interested, yet had a hard time convincing Steve to take “NO” for an answer. Exhasperated, the actor wrote a concise, hillarious (to everyone [...]

IDC Thinks Windows Phone Will be #2 by 2015

On June 9th, IDC Research issued a press release called “Worldwide Smartphone Market Expected to Grow 55% in 2011 and Approach Shipments of One Billion in 2015″. In it, they made some startling claims First of all, they expect 1 out of every 7 human beings on the planet to buy a new smart phone [...]

QR Code Business Card